Jiva Mitra – An initiative to change our behaviour towards the environment, create a sustainable one and conserve it for the future
Upcoming Initiative
Save House Sparrow
Celebrate World Sparrow Day, 2025
Our campaign ‘Save House Sparrow ‘ aims at increasing the population of this tiny creature and their habitats. Know More
Our Mission
Our mission is to transform behaviors towards the environment by promoting sustainable practices, raising awareness, and fostering collective action. Through education, advocacy, and community engagement, we aim to protect and conserve our planet’s resources, ensuring a cleaner, healthier, and more sustainable world for our future generations.
Our Objectives
- Aware and Educate individuals, school students and communities about the current environmental issues, their causes, and the long-term impact on the planet.
- Encourage behaviors that contribute to the conservation of resources, such as biodiversity, water and energy through mindful practices in everyday life.
- Encourage efforts to protect ecosystems, wildlife, and natural habitats to maintain biodiversity and prevent the depletion of species.
- Inspire people to adopt sustainable consumption practices by reducing waste, opting for eco-friendly products, and supporting local, organic, and ethical brands.
- Launch local initiatives to empower communities to actively contribute to environmental preservation.